|
Job Summary |
|
-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
|
Company Name:
Solutions
Digitas |
|
|
|
Location:
Delhi/NCR |
|
|
|
Experience:
0 – 2 Years |
|
|
|
Education:
B.Sc, B.Tech, B.E., BCA, M.Sc, MBA, PGDM, MCA |
|
|
|
No. of
Openings: Not Mentioned |
|
|
|
Salary:
Rupees 1,75,000 - 2,00,000 |
|
|
|
Posted On:
18 April, 2011 |
|
|
|
|
|
About Company |
|
-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
|
Solutions Integrated Marketing Services South Asia’s No. 1
Marketing Services Company, part of the Publicis Groupe.We are a
USD 20mn+ company with more than 750+ employees across the
region. Our core competencies are built around the development &
execution of integrated marketing programs for Fortune 500
corporations. |
|
|
|
|
|
Job Description |
|
-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
|
Assist the onshore Account Managers and Associate Account
Managers in the day-to-day operation of their clients’ paid
search programs.
Produce and deliver scheduled and ad hoc reports
Analyze data (impressions, clicks, click-through rate,
conversion rate, sales, ERS, actions, cost per action, etc.) in
order to advise on how to best optimize the program
Traffic and update campaigns through DART Search
Optimize campaigns through processes like:Link Checking;
Restructuring; Geo-targeting – Implementation; Match Type
Changes
Perform Quality Assurance:Monitor trademark infringement by
other companies using paid search; Assist with completion Daily,
Weekly, and Monthly QA checklists
Perform any additional tasks as needed by the Account Managers
Willingness to work additional hours as needed during peak times
Shift timings would be from : 3pm to 12am. |
|
|
|
|
|
Desired Candidate Profile |
|
-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
|
Necessary
Skill Sets for Search Analyst -
Microsoft Excel (Advanced)
Heavy analytical and problem-solving skills
Detail-oriented; able to QA own work
Fluent in English
Internet experience preferred
DART Search experience a plus
EDUCATION/EXPERIENCE REQUIREMENTS:
Ideal candidate will have an undergraduate degree in finance,
actuarial science, applied mathematics, statistics, mathematics
or economics.
Strong analytical skills, Strong problem solving skills, Logical
analysis skills
Advanced spreadsheet capabilities
High competency in MS Excel and Access
Basic understanding of statistics
Understanding of direct marketing concepts and principles
preferred
Internet experience preferred
Self-directed, motivated by internal factors
Comfortable with dynamic, high energy industry
ONLY DELHI/ NCR based candidates need to apply. |
|
|
|
|
|
Contact Details |
|
-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
|
Walkin:
Date:18th to 20th April
Time:2:30 PM -5:30 PM
Company Name: Solutions
Digitas
Contact Person:
Richa Rai
Email Address:
-
Reference ID:
Search Analyst
Telephone:
91 11-41607355
Address:
Solutions Digitas,
3rd Floor, Chandra Bhawan,
67-68 Nehru Place,
New Delhi, India 110019 |
|
|
